DOWNLOAD THE SPECIAL REPORT
The business value
of UX in fintech
Investing in user experience is among the top 3 priorities for 91% of fintech companies.
Download here the special report to learn why and what you can expect when you invest in UX.
What can you expect when you invest in UX?
32 fintech leaders reveal the business value of UX for their companies.
- the average ROI of UX
- how much companies invest in UX at each funding round
- what are the main benefits you can expect when you invest in UX.
In this report on the business value of UX:
What main benefits you and your company can expect when you invest in UX. Are you leveraging the full potential of UX?
What is the average business value of UX (ROI of UX) for fintech companies. By having a benchmark, it's easier to make forecasts.
Why UX is one of the top 3 strategic priorities for the next 12 months for 92% of companies.
What part of a funding round goes to UX. Make it easier to plan for you and your investors how much to invest in user experience.
The business value of UX in fintech
Download here the report to discover the value of UX for your company!
Insights from CEOs, founders and product owners of fast growing European fintech companies.
The idea to start researching about the value of UX for fintech has started by realizing that there’s a gap between the role of UX and how this role is perceived. UX is a strategic activity with a high ROI. Yet, many people confuse UX with just design.
This report is for anyone working in the fintech industry. It’s for founders, heads of product, CEOs, product owners, marketers. It will help them identify the return of their investment in UX activities. It’s also for designers and UX people, to help them understand the value of the service they provide. Lastly, the report is for investors as well. They have a tool they can share with their portfolio companies.
The report contains a benchmark to assess the average ROI of UX. It also helps you uncover how much companies like yours invest in UX at each funding round. Lastly, you’ll understand the main benefits you can expect when you invest in UX.
The report is based on the qualitative insight from 32 fintech leaders from scaleups and startup companies based in Europe.
The research has been made by Federico Spiezia from Design Accelerator in collaboration with Ankita Ghosh from the University of Nevada. Federico and Ankita have years of previous experience in research.
The research behind the report has started because unfortunately there’s not much info available on the topic. However you can find more insight on the business value of UX on our blog.